K (Kunststoff) – Düsseldorf, Germany

Client: LyondellBasell
Frankfurt Hoechst, Germany
K (Kunststoff/Plastics) is the worlds largest trade fair for the plastics industry, held every three years. The stand delivered for LyondellBasell was 490sq.m in area and featured 2 levels, 2 bars, café, meeting rooms, projection walls, multimedia and active displays.

RW: Creative management of the stand design and constructor, including the briefing. All graphics and branding. Management of multimedia programming, print materials, giveaways, onsite build liaison and display setups.
Stand designer and builder: Gielissen, The Netherlands